The recent IDXPro 3.0 update is the product of years of careful thought and customer feedback. The update has been a huge success and is pulling in tons of buyer leads. Would you like to know how we did it? Keep reading to find out the secrets to our triumph.

Here are 7 of the Secrets behind the Success of IDXPro 3.0 that you can use today!

Secret Number 1: Focus on Displaying Listings.

Part of real estate marketing success is putting your efforts in the places that homebuyers are actually looking. You have probably heard by now that 84% of homebuyers now use the Internet to search for homes. (NAR SURVEY 2007) Let’s put that differently. THE #1 THING that buyers are looking for online is listings. So most of your effort on your website should be spent on things related to showing listings. Display them everywhere you can: on your homepage, in a slideshow, on a hot sheet. If you have a lead generating IDX product, then it is important to make it easily accessible. Link to it everywhere you can. If you only have a page that features your listings, then link to that. One way that IDXPro takes this a step forward… More

IDXPro 3.0 is now the best lead capture search page in the Universe!
On 6/17/08 iHOUSE Web Solutions released the 3.0 update for IDXPro MLS Search. Exciting new features include: Map Search, More appearance options, Client Activity Reports, Larger Photos, Listing Images in HouseTrack Emails and so much more! This is a great time to take a test drive and see what is new.To celebrate the release, the normal IDXPro start up fee is being completely waived for iHOUSE Customers through the end of July. Save hundreds and make thousands!

ListingLaunch™ Submission expands with AOL Real Estate and Cyberhomes
iHOUSE Web Solutions has recently entered into an agreement with AOL Real Estate and Cyberhomes to submit listings for iHOUSE customers through ListingLaunch. AOL Real Estate offers a comprehensive collection of home listings, real estate information, tools and real estate advice. Cyberhomes is one of the largest real estate listing directories online with over 100,000,000 listings.

New iHOUSE PPC Service Coming Soon!
iHOUSE Web Solutions is currently developing a Pay-Per-Click service that will let iHOUSE customers buy traffic from the Search Engines. iHOUSE PPC will manage a search engine marketing plan for you that will bring buyers and sellers to your website. This new product will be available in July so keep an eye on our website for more news.

iHOUSE is going to be at the Texas REALTORS® Convention & Trade Expo in September
If you are a Texas REALTOR® come visit us at Booth #228 and enter our website drawing. Also, ask us about special show Promotions!

This month’s Customer Close Up features Kevin Nash and his website www.knash.com.

Twelve years ago Kevin Nash and his family moved to Germantown, WI. During the home buying process, Nash decided that real estate seemed like an interesting industry he too could succeed in. Before joining Coldwell Banker in 1998, Kevin Nash was a stay–at–home dad, and self proclaimed “soccer mom” with two small children. Once he made the move of going into real estate, his children were with him on listing appointments, showings, or in the office on a daily basis for the first 5 years. With this work and family balance as well as a flexible schedule, Nash was able to achieve Top Performer status every year for his entire real estate career while remaining dedicated to his family.

Kevin Nash and his family felt so welcome when they moved into Germantown, a mostly rural community in the Milwaukee area, it is no wonder that the community has helped foster Nash’s growth over the years. Throughout the town he is known as K NASH… More

Did you know that the iHOUSE File Manager accepts any file type? You can even use the file manager to store movies or power point presentations for your visitors to download. Learn more about File Manager at our Online Help Center.

Last month’s survey question was “Do you show your buyer clients an online home search tool when you become their agent?” About 40% of you push your buyer clients to search in your own IDX search tool and about 30% of you say you don’t need to because your buyers tend to already be searching online by themselves.

This month’s survey question is ”What is the best source of leads on your website?”

(Poll is now closed.)