Category Archives: Blogging

Don’t Steal Your Content: A Reminder About Copyright

Have you ever logged into your MLS and seen pictures you took for a listing show up on another listing? Maybe it’s the same property, maybe it isn’t, but you took those pictures and no one asked for your permission to use them. Guess what? That’s a potential violation of copyright. You’re the owner ofContinue Reading…

How to Get Leads from Your Real Estate Website

Like everything you use in your business, your real estate website needs to serve a purpose. If it’s not making you money, what’s the point? Well, there are plenty of reasons to have a real estate website: building trust, creating value, showing your professionalism. But sometimes those reasons just aren’t enough. What you need isContinue Reading…

How to Use Pinterest to Share Your Real Estate Blog Content

Your website is updated and looks great. You’ve committed to one blog post a week, maybe two. You’re on Facebook (of course!) and you’re considering adding another social media account to share your blog and get more eyes on your website. Have you considered Pinterest? Pinterest is for more than dreaming about weddings or findingContinue Reading…

How to Use Your Smartphone to Create Video Content

Video, video, video – you’ve heard all about how great it is, how popular it is, how it’s going to replace all of our online marketing efforts (okay, I might have made that last one up). Either way, you believe in the importance of it but think it’s too expensive, too difficult, or too time-consumingContinue Reading…