Category Archives: Office Websites

Create A Real Estate Marketing Plan For 2017

You help your sellers create a strategy for selling their home. You help buyers plan each step of the buying process. As a real estate agent, you need your own plan when it comes to improving your business — a marketing plan. Marketing plans can do a few things for your business. They help youContinue Reading…

Require Registration On Your Real Estate Website

Most of us are accustomed to an abundance of free information on the web, but we all know you get what you pay for. Every valuable service has its price. If your website provides valuable content and services, a valid email address is a fair price to pay to gain access via registration. So don’t think twice aboutContinue Reading…

Use Your Next Real Estate Convention for Content Ideas

Show me someone with a website, and I’ll show you someone who, at least sometimes, thinks they have nothing to write about or no good topics for their next video or podcast. It happens to everyone who decides to create content on a regular basis. Eventually, you have a moment – or a week orContinue Reading…

Why You Should Use Google Analytics

Measuring your marketing is important. It’s how you know if the time and money you’re spending is helping you achieve your goals and build your business. So how do you know if your website is performing to its fullest potential? You can certainly refer to the basic traffic reports in the iHOUSEweb administrator menu, but that will only give youContinue Reading…

Responsive Website vs. Mobile App: Which is Best for Your Real Estate Business?

You’ve got a lot of options when it comes to real estate technology. Smart phones, lock boxes, e-signatures, drones – the list is extensive. What about your online presence? Is a website enough or should you go with a mobile app? Let’s take a look at a few realities of both to help you decide.Continue Reading…

How to Get Leads from Your Real Estate Website

Like everything you use in your business, your real estate website needs to serve a purpose. If it’s not making you money, what’s the point? Well, there are plenty of reasons to have a real estate website: building trust, creating value, showing your professionalism. But sometimes those reasons just aren’t enough. What you need isContinue Reading…