Sam Elam
Broker - Berkshire Hathaway
Mesa, AZ
www.samelam.com
“As a result I am seeing a 170% increase in the number of website page views.
Q: What are your personal goals with regards to your iHOUSEweb Website?
A: The website is a vehicle to engage your community to let them know who you are and what you can do for them. Your website should do all of this and more.
Q: Where did you start, what did you keep in mind when designing your website?
A: I did a lot of role playing! Specifically, pretending to be different types of website visitors:
• I imagined I was brand new to the area and what would I want to know to help me decide where to live.
Q: What features / tools are most valuable to you? How do you use them?
A: A great IDX is vital! I prefer to set up searches on behalf of clients, but many are not willing to pick up the phone and run straight to the website. My site allows free unlimited access to the MLS data feed, AND gives them the ability to register for free listings updates without having to speak with me. This keeps clients coming back to my website rather than other search portals. I refresh all market stats for every community I serve monthly, plus I embed market data graphs provided by my MLS so users can quickly see historic information about how the real estate market has and is currently performing. I really like the templates that iHOUSEweb provides. They are completely mobile optimized and you can show clients how easily they can access your website at any time. I have updated content in my community pages by having numerous community specific links to predefined MLS home searches by unique property features, zip codes, subdivisions, by school district and price ranges.
Q: How has iHOUSEweb helped you in accomplishing your goals?
A: iHOUSEweb has helped me build a highly user-friendly, easy-to-view and digestible website. I had had my iHOUSE Website for 5 years and thought it was time to discuss some ideas to improve my experience. I couldn't believe they would be willing to make those suggested changes for me; it seemed too good to be true. I am ecstatic with the changes that were made and equally impressed with how quickly they were accomplished. As a result, since iHOUSEweb tuned up my website, I have seen a 170% increase in the number of page views. I can track the most viewed pages within my website and can clearly see an increase in website engagements whenever I post a blog or update my websites content.
Q: What results have you and your website achieved?
A: Here is some Traffic Data: