The only thing bad about a HOT real estate market is the fact that almost everyone decides, “You know what, I think I’ll get my real estate license and sell me some houses.”
The next thing you know people who were selling sandwiches at the deli are now trying to sell condos in your territory.
This presents a serious concern but not to worry here’s all you need to do when it seems like everyone is competing with you:
One thing for sure that newbie real estate agent won’t have is deep experience in a particular niche.
Their “generalist” experience and lack of expertise is your opportunity to shine.
This is why it’s more important than ever to focus your career development on mastering a sub-sector of your market.
Whenever the topic of competition comes up people are always worried about what their competitors are doing while forgetting it’s what THEY need to do that will make the difference.
One way to separate yourself from the crowd is to offer training events or workshops that connect with the public in a meaningful way.
This can also be done online and with consistency before you know it you will develop a reputation that no newbie can walk in and compete with.
The biggest difference between a professional and an amateur in any industry is their knowledge of and use of the best tools for the job.
Real pro’s know what tool to use and how to use it while amateurs have no clue what to do as they’re still trying to “figure it all out”.
Here’s how to leverage the internet:
Darnell Jackson has completed over 75 real estate transactions in his career he also founded YourOnline.biz and several other internet properties. He believes we come from absolute greatness and accomplishing the extraordinary is the least that we should expect from ourselves. Follow Darnell @FreedomMMC on Twitter, SoundCloud, and YouTube.