Key Features your Real Estate Website must have to be Successful

Key Features your Real Estate Website must have to be Successful

 December 5, 2014

If you are a REALTOR in today’s real estate industry, the internet is playing an increasingly important role in the success of any broker or agent.  While face to face networking is still an important component of any realtor’s marketing plan, the ability to provide up to date information from a dynamic website is critical to success.

The components of a dynamic Internet presence include:

–Offering a user-friendly search of all current listings in the areas covered by the realtor
–Automatically updating all listing information daily
–The ability to leverage blogging and social media
–Making sure that all this content will be visible to the to the search engines

These elements of a successful website –MLS search tool, social media networking, blogging and up-to-date content is where the iHOUSEweb Elite websites shine.  Built on the our proprietary IDX platform, the MLS search results on the Elite websites are seen by the search engines when indexing the site.  Since the IDX content is not being imported onto the website from some other source (and IDX provider or the MLS’ website) this is the big difference between iHOUSEweb and the vast majority of other website providers offering services to realtors.  When you add in the features included in the Elite websites–an integrated Blog, the suite of Google Cloud business applications, automated listing updating, an easy-to-use editor, and the ability to scale up from an individual agent website to a broker’s site with hundreds of agents, the iHOUSEweb Elite website offers the best value for any realtor’s marketing budget.

If you haven’t already, take a free 14 day test drive of iHOUSEweb Elite.

Robert Warner

By Robert Warner

Robert Warner started with iHOUSEWeb back in 2009 in the Customer Service Department helping over 10,000 clients with all of their Real Estate Website questions. After launching the YouTube training videos for iHOUSEWeb he moved up to the marketing department where he helps design and write marketing materials as well as managing the Social Media side of iHOUSEWeb.