Coming up with new ideas for your real estate website’s blog isn’t always easy. Whether your blog is new and you don’t know where to start or you’ve already written several blog posts and you’re stuck, you can find new blog ideas once you know where to look. It happens to everyone. You start your blog, excited to share your knowledge about real estate – or talked into it by someone (like me) who says you need a blog. The first few posts come easily. You’ve explained title insurance, home inspections, and staging a home. Maybe you even wrote a piece about the neighborhood you farm the most. Now you’re stuck and don’t know what to write about. Take a look at a few ways to find new blog post ideas that keep you from ever thinking you don’t know what to write about.
Questions From Buyers and SellersNo matter what question you’re asked by a client or customer, it can be turned into a blog post. Some questions may seem specific to a listing, but you can always use it as an “example” of a situation other people would want to know about. Remember to change names and specific addresses or don’t mention them at all in your blog post.
Experiences With Buyers and SellersIf one person does something, it’s a good bet that someone else will do it too. That buyer who didn’t get the home inspection and came to regret it is a blog post. The seller who wanted more for their home than the market would allow is a cautionary tale. Don’t forget the FSBOs who learned the hard way to work with a professional, the family who looked for months for the home of their dreams, and all the wildlife (snakes, bears, tigers, oh my!) you’ve seen on showings.
The CalendarThe calendar is a great place to look for blog content ideas. Is there a national holiday this month? Write about it!
- Homes Your Valentine Will Love – Valentine’s Day
- Haunted Houses in [YOUR CITY] – Halloween
- Should You Decorate for the Holidays if Your Home is for Sale? – Thanksgiving or Christmas